Tattoos go as far back in human culture as the beginning of recorded history. It has always been a desire of humans to show their allegiances, history, and achievements for all to see as marks on their skin. Each and every tattoo bears a unique meaning and sentiment to its bearer. Tattoos cross over every boundary of society from vocation, wealth, or religion.

H&H Clothing has its roots in Tattoo culture far more than skin deep. Whether it is a passion for motorsport, action sports, music, tattoo culture, or just the laid back "Hart Luck" lifestyle Carey lives every day, H&H is a brand going places fast. The brand was born in 2004 when Hart opened the first Tattoo parlour in a Las Vegas casino. The parlour has grown to be a popular attraction with customers coming from across the globe to sit in the legendary Hart & Huntington tattoo chairs, and mark their bodies with H&H ink.

H&H clothing was first started as a merchandise line that was sold on the H&H website and in the tattoo parlours of which there are now three; Las Vegas, Orlando, and Hawaii. Seeing the potential of the H&H brand, motocross giant Fox Racing picked up the distribution license for H&H from 2006-2008. At the end of 2008, Carey sought to bring the brand back to its original roots. In 2009 H&H Clothing was re-launched with the sole goal and focus of establishing itself as a core lifestyle brand in the action sport and motorsport communities.